Wednesday, September 4, 2013

Contemporary Media Analysis



1. What does the media say about the world we live in?
Media creates a shared reality in our society. It projects the feelings of its creators as well as the needs of the audience to create an image of reality that we crave to see, whether we fear it, lust for it, or wish to experience it without discourse. Furthermore, a shared cultural attitude, it seems, creates the media we consume legitimate and acceptable. Media presents us with what someone thought was acceptable, and we consume and decide. Not only does it reflect ideas in a society, it can propagate these ideas, influencing a society and around and around and around. Media defines what a society thinks about, but not necessarily what it is.  Media is revealing that lines between the good and bad (transferred over from wars)  are blurred, such as Walt in breaking bad trying to gain money for his family, or the many possible protagonists in Game of Thrones.  There are also more positive things such as an increasingly accepted homosexuality in society (like on Glee) and the acceptance of Nerd Culture in Big Bang Theory. Furthermore, we are seeing more  sexuality and especially more violence on TV and in movies as part of medias increasingly inferiority complex.
2. Do you notice any one trend that keeps resurfacing through multiple media forms?
A trend that continually resurfaces itself  through multiple media forms is the idea of blurred lines. This can apply to the distinction of the protagonist and antagonist, and even to the distinction between good and evil in a protagonist, such as the anti-hero, which seems to be present in almost every work ever since the 70’s. Almost every modern TV show a new edgy “anti hero” who either conflicted about what he does because of his own morals, or we question his decisions by our own moral standards.
3. What do you see as the best and worst of what media portrays?
Media’s best usage is at its core, a tool. A tool of expression and consumption. As such, people feel the need to consume McDonalds Burger Meat when they also have Fillet Mignon with Salad on the menu. The worst of media is the stuff that ends up on TMZ, and I’m sure everyone is a likable person, with the benefit of a doubt, but acceptance of the hick culture or late with Duck Dynasty and Honey Boo Boo is for me a success and a failure. Its the acceptance of a culture, but is that appropriation and propagation a positive? Furthermore,
On the flipside, Media has been opening up to accept many things lately. Of course, the hick culture as above, but also Homosexuality and nerd culture have come to acceptance. Homosexuality, in particular, has been getting alot of play in many modern shows, for one, Glee is a landmark in teenage homosexual fiction, and its popularity brings its closer to mainstream.
Nerd culture has particularly come into play, not only on the TV circuit, but on the Internet Media as well(if not mainly). Big Bang Theory in the mainstreaming of nerd culture on a major television show where general audiences pretend to understand references that the cult followers really appreciate. On the internet, many what would be considered “geeky” web shows have risen to popularity, in a direct correlation with the mainstreaming of video games.
4. Where do you see yourself contributing to the conversation?
I see myself as a person obsessed with pushing the envelope. Continually film class creates an environment where healthy competition creates an ever innovating environment, leading to new boundaries to be broken with every film. I've worked on the first war film at Cappuchino Film, a sexually charged noir film, and a film that sets new standards in violence through comedy.
Media always needs ways to excite. And in the ever growing capitalist society we live in, media because raunchier and more violent every year. I feel like this trend, like all expanding trends, lead to a depression or inflation of the market and then to collapse. Therefore, I feel that media needs to come to grips that they can't always outdo last season; but more importantly: the consumer needs to do the same.  If I ever do contribute to the media itself, it will be the consumers who define what they want and how I can entertain them.

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